We prioritise fresh, compelling, and meaningful communication, placing the art of storytelling at the forefront of every project through carefully curated words, unique images, and captivating video content.
Long Story Short's team includes experts in copywriting, photo and video production, social media management, graphic design, and beyond, opening endless avenues to bring your brand’s narrative to life.
Our agency’s experience spans a variety of sectors including fashion, lifestyle, beauty, retail, education and events.
Our Agency is located
in Naarm (Melbourne), Australia.
Campaign production for Champion.
Long Story Short partnered with Champion to oversee production for its Clubhouse campaign.
Champion Clubhouse takes a nostalgic approach to the brand's heritage, showcasing a team-inspired collection of athleisure styles.
The campaign brief required us to take to the court, finding a location that reflected basketball heritage and collegiate style. Long Story Short was responsible for end-to-end production, including putting together a team, shot list creation, talent and location scouting, catering and prop sourcing.
On the day, we were there to manage production, ensuring every shot was captured in a timely manner. We also took care of post-production by overseeing retouching, video edits, music licensing and all final deliverables.
Services: Production, crew, location scouting, casting, catering, prop sourcing, shot list creation, on-set management, post-production editing
For a social-first approach, all video content was shot on iPhone.
The campaign adopted a digital-first approach, designed for organic and paid roll-out across the brand's website and social media platforms. Campaign imagery was also displayed in all Champion retail stores.
Photography: Sam Wong, Video: Joel Fenton and Tiana Koutsis, Video Editor: Joel Fenton, Stylist: Calvin Eissens, Hair and Makeup: Georgia Gaillard