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Long Story Short specialises in telling your story, differently – from photo and video production to copywriting and beyond, conveying your narrative in a meaningful and unique way is our priority.
Our agency is led by former managing editor and creative director Leah White, bringing with her extensive experience in the fashion, lifestyle, sports, and local government sectors.
Brands and organisations we’ve worked with include: Bloomingdales, adidas, Flybuys, Rebel Sport, Hype DC, Rolling Stone, Fashion Journal, VICE, New Balance, Rollie, Champion, Keep Cup, Melbourne Fashion Week (City of Melbourne), Converse, and more.
Our Agency is located
in Melbourne, Australia.
Cinori Shoes Winter '23 Campaign
Life in colour
Short
Creative direction and production for Cinori.
Story
Long Story Short was engaged to oversee end-to-end creative and production for Cinori's AW23 campaign.
Long
Looking to showcase its AW collection in a playful and quirky way, Cinori tapped Long Story Short to conceptualise and produce its Autumn/Winter campaign. The creative unfolded in a local art gallery, showcasing colourful works of art alongside the brand's bold footwear range – ensuring the product stood out as the main exhibit.
Our responsibilities included creative direction, casting, production, and location scouting, plus managing the shot list and the run of the shoot day.
We chose props, lighting, and settings accordingly, along with styling that ensured a seasonally relevant suite of imagery with a footwear-forward approach.
Assets were edited for use across in-store, digital, and social touchpoints.
Photographer: Melissa Cowan, Stylist: Jade Leung, Hair and Makeup: Phoenix Ly