We prioritise fresh, compelling, and meaningful communication, placing the art of storytelling at the forefront of every project through carefully curated words, unique images, and captivating video content.
Long Story Short's team includes experts in copywriting, photo and video production, social media management, graphic design, and beyond, opening endless avenues to bring your brand’s narrative to life.
Our agency’s experience spans a variety of sectors including fashion, lifestyle, beauty, retail, education and events.
This is where we put the ‘creative’ in creative agency, bringing our most original ideas to brands across Melbourne and Australia. If you’ve got something to sell and a story to tell, we’ve got the ideas and experience to bring the campaign of your dreams to life.
Bring Long Story Short on board during the ideation phase of your next project, and take advantage of a team that specialises in creating, pitching and perfecting original campaign concepts that transform your brief and captivate your audience.
Whether you’re looking for campaign photography, campaign videography, social media content production, or a combination of the three, we’ll develop content solutions that are tailored to your brand, audience and goals.
We’ll develop and present multiple topline concepts, while always keeping in mind your budget, audience and required deliverables. We’ll work with your team to finesse, adapt and build out the vision until you and your stakeholders are confident and excited about the work ahead.
From there, you can also engage Long Story Short’s content production services – keeping us by your side as our shared creative vision takes shape.
If you’re looking for fresh, original creative direction for your next campaign or content series, get in touch and let’s start brainstorming together.
FAQ
What is campaign direction?
Campaign direction refers to the ideation stage of a marketing project. It’s where we take abstract factors like the themes of a product range, consumer trends among your audience, and the overarching or specific goals of your business, and translate them into a creative concept or narrative that shapes the photography, video, copy and other messaging that make up your campaign.
Can you help develop campaign ideas from scratch?
Yes! We’re super flexible on when and how we jump on board with your project. Some clients come to us with a basic framework of ideas and themes they’d like the campaign to reflect, and just need us to turn those points of inspiration into a concrete visual storyline.
But we love starting from scratch, too. We have plenty of original, creative ideas floating around in our heads, and are more than happy to workshop your campaign from the ground up if you don’t know where to start.
How many campaign concepts do you present?
There’s no magic number, because every campaign is different. But rest assured that we’ll always present multiple interpretations of your brief, each representing a unique and creative take on the information you’ve presented.
Each concept we pitch will include a detailed description of the overarching idea, a rationale on why we think it’s a great fit for your brand and campaign, and a visual moodboard to give you a sense of how the campaign will take shape.
We can also present concept pitches that meet different creative or logistical requirements. For example, concepts that are achievable at different budgets or that include extension ideas for social media or in-person activations.
Can you produce the campaign after the concept is approved?
Absolutely! We can stick with you from ideation through the post-production, handling all the logistics that come with creating an amazing campaign. Engaging us for production services after the creative development phase means you’ll benefit from working with a team that really understands your concept and points of inspiration – because we helped come up with them!
What industries do you specialise in?
We work across just about any industry you can think of. A lot of our clients come from the fashion and beauty industries, as well as government, events, hospitality, and food and beverages.