We prioritise fresh, compelling, and meaningful communication, placing the art of storytelling at the forefront of every project through carefully curated words, unique images, and captivating video content.
Long Story Short's team includes experts in copywriting, photo and video production, social media management, graphic design, and beyond, opening endless avenues to bring your brand’s narrative to life.
Our agency’s experience spans a variety of sectors including fashion, lifestyle, beauty, retail, education and events.
Concept development, casting and production for Archies.
Archies engaged Long Story Short to produce a CTV ad for use in the USA.
The Hook Library
One of the brand’s main priorities was starting the video with a scroll-stopping hook that made viewers look up from their phones and pay full attention to the CTV. The team at Archie’s also wanted to test out different content strategies to see what spoke to this new American audience.
In order to achieve this without creating multiple full-length adverts, they tasked us with creating a library of different opening hooks that could be swapped out at the beginning of the CTV. We began by scripting and storyboarding a wide variety of engaging opening scenes that would lead naturally into the rest of the video, which was eventually narrowed down to six final hooks that were shot on the day.
This hi-fi CTV video is an example of how Long Story Short helps Australian retailers create commercial videography for both local and international audiences.
From creative direction, scripting and storyboarding through to full-service branded video production, our team can handle every stage of your brand’s next creative video project.

DOP: Didier Kasjan, Stylist: Jade Leung, Hair & Makeup: Phoenix Ly